Product Definitions

Browse our collection of product management terms and concepts to expand your knowledge.

a ⁴

A/B Testing

AARRR Framework

Agile Methodology

Annual Recurring Revenue (ARR)

b ⁴

Backlog

Backlog Grooming

Billing Cycle

Bounce Rate

c ⁷

Chargeback

Click Through Rate

Conversion Rate

Customer Acquisition Cost

Customer Churn Rate

Customer Journey Map

Customer Retention Metrics

d ¹

Design Mockup

e ¹

Empathy Map

f ⁴

Feature Creep

Feature Flag

Feature Release

Freemium Business Model

g ¹

Go-to-Market Strategy

m ³

Market Segmentation

Merchant of Record (MOR)

Minimum Viable Product

n ²

Net Promoter Score (NPS)

North Star Metric

o ²

Objectives and Key Results (OKRs)

Open Rate

p ⁵

Product Manager

Product Market Fit

Product Roadmap

Product-Led Sales

Prototyping

s ³

Scope Creep

Scrum Master

Software as a Service (SaaS)

u ⁶

Unsubscribe Rate

User Acceptance Testing (UAT)

User Activation

User Onboarding

User Persona

User Story

v ¹

Value Proposition