Pricing Plan Revenue Estimator

Estimate your total Monthly Recurring Revenue (MRR) by simulating different pricing tiers and the number of customers on each. Add, edit, or remove plans to model your pricing strategy.

Plan NamePrice ($/month)CustomersMRRActions
$
$2,900
$
$3,950
$
$2,990

Revenue Estimation

Pricing Strategy Analysis
Total monthly recurring revenue based on your pricing plans and customer distribution.
Total Estimated MRR
$9,840
Total Customers
160
Avg Revenue per Customer
$62

Understanding Pricing Plan Revenue Estimation

Estimating potential revenue based on your pricing structure is crucial for forecasting, setting goals, and understanding the impact of pricing changes. This tool helps you visualize how different combinations of plans and customer counts contribute to your overall MRR.

How it Works

The estimator calculates the revenue from each individual pricing plan and sums them up to provide a total estimated MRR:

  • Revenue per Plan: Plan Price × Number of Customers on Plan
  • Total Estimated MRR: Sum of Revenue from all Plans

For example, if you have:

  • Basic Plan: $29/month × 100 customers = $2,900 MRR
  • Pro Plan: $79/month × 50 customers = $3,950 MRR

Your Total Estimated MRR would be $2,900 + $3,950 = $6,850.

Why Estimate Pricing Plan Revenue?

  • Forecasting & Budgeting: Provides a basis for projecting future income.
  • Pricing Strategy Analysis: See the potential impact of adding new tiers, changing prices, or shifting customer distribution.
  • Goal Setting: Helps in setting realistic targets for customer acquisition on different plans.
  • Investor Communication: Demonstrates understanding of revenue drivers and potential market size based on pricing.

Tips for Using the Estimator

  • Start with your current plans and customer counts for a baseline.
  • Model potential future scenarios by adjusting prices or adding hypothetical plans.
  • Consider different customer distribution scenarios (e.g., what if more customers moved to the Pro plan?).
  • Remember this is an estimate; actual revenue can be affected by churn, discounts, and usage-based billing components not captured here.

Use the calculator above to model your pricing tiers and estimate your potential MRR.