Canny Pricing: Is it worth it in 2025?

When you’re looking at tools to help manage feedback and ideas for your business, Canny might catch your eye. It’s a popular choice for many, but the big question is: does the pricing make sense for what you get? Let’s dive into Canny’s pricing structure and see if it’s the right fit for your needs.

Canny’s Pricing Structure

Canny offers four different plans: Free, Starter, Growth, and Business. Let’s break down the pricing for each plan to help you understand the costs and what you get for your money.

Monthly Pricing

Here’s a detailed look at the monthly pricing for Canny’s plans:

Plan	Monthly Price	Monthly Price per Admin (Base)
Free	$0	$0 (3 Admins)
Starter	$99	$33 (3 Admins)
Growth	$399	$80 (5 Admins)
Business	Custom Quote	Custom Quote

The Free plan is ideal for those just starting out, costing nothing per month. The Starter plan is $99 a month, which works out to $33 per admin for the base three admins. The Growth plan is more expensive at $399 a month, but it offers a lower per-admin cost of $80 for the base five admins. The Business plan requires a custom quote, so you’ll need to reach out to Canny directly for pricing details.

Yearly Pricing

Paying annually can save you money. Here’s how the yearly pricing looks:

Plan	Yearly Price	Monthly with Annual	Per Admin (Annual)
Free	$0	$0	$0 (3 Admins)
Starter	$948	$79	$26 (3 Admins)
Growth	$4,308	$359	$72 (5 Admins)
Business	Custom Quote	Custom Quote	Custom Quote

The Free plan remains at $0 per year. The Starter plan drops to $948 annually, which is $79 per month, or $26 per admin for the base three admins. The Growth plan is $4,308 per year, which comes to $359 per month, or $72 per admin for the base five admins. Again, the Business plan requires a custom quote.

Features Across the Plans

Each plan comes with different features. Here’s a detailed comparison of what you get with each plan:

Feature	Free	Starter	Growth	Business
User Types
Admins	3	3 (+$18/mo)	5 (+$36/mo)	5 (custom)
Contributors	0	0	Unlimited	Unlimited
End users	Unlimited	Unlimited	Unlimited	Unlimited
Features
Active posts	100	Unlimited	Unlimited	Unlimited
Boards	1	3	Unlimited	Unlimited
Roadmaps	0	1	Unlimited	Unlimited

The Free plan gives you three admin users, up to 100 active posts, and one board. If you move to the Starter plan, you still get three admins, but you can add more for $18 a month each. You also get unlimited active posts and three boards, plus one roadmap. The Growth plan increases your admin limit to five, with the option to add more for $36 a month each. You get unlimited contributors, boards, and roadmaps. The Business plan keeps the same admin and contributor limits as the Growth plan but offers custom pricing for additional admins.

Hidden Costs and Add-ons

While the basic pricing seems straightforward, there are some hidden costs to consider. For example, if you need more than three admins on the Starter plan, you’ll pay an extra $18 a month for each additional admin. On the Growth plan, it’s $36 a month per additional admin. These costs can add up quickly, especially if your team grows.

Here’s a chart showing how the cost of additional admins can impact your total monthly spend:

Plan	Base Monthly Price	Additional Admins	Total Monthly Cost
Starter	$99	1 (+$18)	$117
Starter	$99	2 (+$36)	$135
Growth	$399	1 (+$36)	$435
Growth	$399	2 (+$72)	$471

Who is Each Plan For?

The Free plan is ideal for small teams or individuals just starting out. It’s a good way to test Canny’s features without spending any money. The Starter plan suits small businesses looking to scale up a bit. It offers more features and flexibility than the Free plan, but at a cost. The Growth plan is for medium-sized companies that need more features and the ability to manage larger teams. It’s a step up in both price and functionality. The Business plan is designed for larger organizations with complex needs, but you’ll need to contact Canny for a custom quote to see if it fits your budget.

Pricing Changes and History

Canny has made changes to its pricing in the past, which might make you wonder about the long-term value of their plans. It’s important to keep an eye on any future changes that could affect your costs. Here’s a brief overview of some past pricing changes:

• 2020: Canny introduced the Business plan with custom pricing.
• 2021: The Growth plan’s price increased from $299 to $399 per month.
• 2022: The Starter plan’s yearly price was adjusted to offer a slightly better discount.

These changes show that Canny is not afraid to adjust its pricing, which could impact your long-term costs.

The Real Cost of Using Canny

Let’s look at some real-world scenarios to understand the actual cost of using Canny. For a startup with three admins, the Starter plan at $99 a month might seem reasonable. But if you need five admins, you’re looking at an extra $36 a month, bringing your total to $135 a month. For a small business with ten admins, the Growth plan at $399 a month plus $180 a month for the extra five admins comes to $579 a month. These numbers show how quickly costs can escalate.

Here’s a table showing the total monthly costs for different team sizes:

Team Size	Plan	Base Monthly Price	Additional Admins	Total Monthly Cost
3 Admins	Starter	$99	0	$99
5 Admins	Starter	$99	2 (+$36)	$135
10 Admins	Growth	$399	5 (+$180)	$579

Inefficiencies and Limitations

One thing to consider is whether you’re paying for features you don’t need. For example, the Growth plan includes unlimited contributors, but if your team doesn’t need that, you might be overpaying. Also, some users have complained about the pricing, feeling that it doesn’t always match the value they get. Here are some common complaints:

• Overpriced Features: Some users feel that certain features, like unlimited contributors, are not worth the high cost of the Growth plan.
• Limited Admins: The base number of admins on the Starter and Growth plans can be too low for some teams, leading to additional costs.
• Complex Pricing: The need to add extra admins can make the pricing structure confusing and hard to predict.

Is the Value Justified?

It’s worth asking if Canny’s pricing is justified. Are you getting enough value for the price you’re paying? This is something to think about carefully before committing to a plan. Consider the following:

• Features vs. Cost: Are the features you need worth the price you’re paying?
• Scalability: Will the plan you choose grow with your business without breaking the bank?
• Hidden Costs: Are there any hidden costs that could make the plan more expensive than you expected?

Discounts and Special Offers

Canny does offer some discounts that can help reduce costs. Startups can get 75% off the Growth plan for the first year and 50% off for the second year. Companies in healthcare, non-profit, and education can also qualify for special discounts. Paying annually can save you up to 20%. To take advantage of these offers, you’ll need to contact Canny directly.

Here’s a summary of the available discounts:

Discount Type	Plan	Discount Rate	Duration
Startup Discount	Growth	75% off	First Year
Startup Discount	Growth	50% off	Second Year
Annual Payment	All	Up to 20% off	Yearly
Special Industry	All	Varies	Varies

Alternatives to Canny

If you’re looking for an alternative to Canny, UserJot might be the right choice for you. UserJot is a free Canny alternative that offers a similar feature set, but with a simpler pricing structure, a more modern interface, and a focus on simplicity and user experience.

We keep things simple with straightforward pricing tiers. While Canny’s free plan limits you to just 100 posts and their paid plans start at a steep $99/month, UserJot offers unlimited posts and roadmaps on our free plan. Our premium features are available at a fraction of the cost.

Plan	UserJot	Canny
Free	Unlimited posts & roadmaps	Limited to 100 posts, no roadmap
Starter	$29/month	$99/month
Growth	$59/month	$399/month

Only pay for premium features like custom domains and SSO when your team needs them. No hidden fees or complicated tiers - just simple monthly or annual billing options.

Conclusion

Canny’s pricing structure is clear, but the real cost can be higher than it first appears, especially with additional admin fees. It’s important to weigh the features you need against the price you’re willing to pay. If you’re a startup or in a specific industry, the discounts might make Canny a more attractive option. But for others, the costs might not justify the value. Take the time to consider your needs and budget before deciding if Canny is worth it for you.